The Adonis Effect has made some pretty bold statements about building the perfect male body but is it the real deal? According to them when you build your body with a specific amount of muscle you can generate instant attraction and charisma to not only give you better luck with the opposite sex but in all walks of our social life. I wasn’t too sure but got my hands on it to see what it was based on just to see if it was legit for full of it. Let’s have a deeper look.

I don’t know where I first saw it or how I ended up coming back to it but something compelled me to look further into it. I think it is probably because it goes against just about everything that a lot of people have been saying and that sort of thing typically draws me in.

Now there are numerous scams floating around the internet. “Build muscle fast.”, “Lose body fat quickly” and “How to get more girls.” tend to be buzz words that appeal to guys in an effort to make money. Usually it is in the form of shady supplements (for example like the acai berry scandals that have been going around) or in the form of pick up artist tips (which may or may not work, I don’t know because I have never used them).

So what the Adonis Effect program claims is that by knowing what your Adonis Index measurements are you can use that as an end point for building muscle, burning fat or both to create a physique that is irresistible to the opposite sex. Does that sound too good to be true? I was extremely skeptical about it because typically if it is too good to be true it normally is and this certainly sounded like it.

So how would I be able to tell if this works? Well that isn’t the easiest question to answer since building the perfect male body isn’t an overnight thing. The only thing I could really do is to look at the research it was based on. Luckily they cite the scientific studies from which they based their theory on which makes it easier to look up. Here are a couple parts from the abstracts from some of the studies that Adonis Effect is based on.

“Rivals with a low as opposed to a high WHR (waist to hip ratio) were perceived as more socially dominant and attractive in both sexes, and as more physically dominant in the case of men.”

“As predicted, women rate muscular men as sexier, more physically dominant and volatile, and less committed to their mates than nonmuscular men. Consistent with the inverted-U hypothesis of masculine traits, men with moderate muscularity are rated most attractive.”

“Women who are traditionally feminine show a preference for traditionally masculine physiques, i.e., tapering V physiques”

That is just 3 of about 20 different studies from which that hypothesis was based on. So that gives you an idea of how being in shape makes you get treated better. But what about the exact shape that makes this product different then typical fitness products? The answer is what has become known as the Golden Ratio and has been found in various paintings, architecture, book covers and several forms of art. It’s also been called the divine proportion.

1.61803 or phi

So the basis for the Adonis Effect program is to bring your shoulder to waist ratio to be the golden proportions which supposedly will make you more aesthetically pleasing and socially attractive which will carry over to multiple aspects to your life. One of the things that I like about it is that it is a clear and concise goal that is based on psychological studies of our perception of others.

Now all of this does seem to make sense when you stop to think about it. How many times have you overheard a woman saying that she thinks body builders are disgusting? How many times have you heard an obese person being accused of being lazy whether they were actually lazy or not? These are all internal prejudices that people don’t even realize is going on. One of my clients used to be much heavier and has noticed the difference in the way people treat her now that she is much leaner.

What the Adonis Effect program does is it attempts to take advantage of these internal prejudices that people have in their subconscious minds. The Halo effect put quite simply is that when you have one positive attribute then you are going to be perceived as generally having more positive attributes. So having your waist to shoulder ratio as being good it will make other parts of you as good in the eyes of others. That could be good for just about anybody (especially me since people are going to want to like me in order to hire me to train them.) I don’t plan on actually doing the workouts because they focus just on achieving the look and my goals lie in physical performance. Although my personal goals are different and I do think you should train for performance over aesthetics I have to admit that it is a very compelling argument to want to achieve what the Adonis Effect promises. I am adding the goal of the Adonis Effect program as a secondary objective in my own training.

So to wrap it up. Much of Adonis Effect is based on psychology and I learned a lot about how people are initially perceived. The other parts of it are based on physiology and I learned a great deal from their scientific studies as well. I believe that the Adonis Effect is legit and the real deal but not something I pursue by itself.

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